Sunday, 10 February 2008

This isn't just science....it's M&S science!

In a previous blog I have made reference to some of the products that this British institution sells, and have been somewhat critical at times.

However, one should not let it go unnoticed that they have great plans to reduce the level of waste that they produce by 2012.

Their to plan is to "change beyond recognition" the way M&S operates. Initiatives within the 100-point plan include transforming the 460-strong chain into a carbon neutral operation; banning group waste from landfill dumps; using unsold out-of-date food as a source of recyclable energy and making polyester clothing from recycled plastic bottles."

In this way they hope to play their part in the fight against climate change.

All of this is extremely laudable, and demonstrates the seriousness with which they are addressing the issue.

Or so I thought...

Yesterday on visiting the store I noticed the sale of a product that is either: -

  • an attempt to avoid having to implement the above plan, or
  • possibly a less than full understanding of what needs to be done to tackle the issue

I am referring to the fact that M&S now sell -




Blue Harbour °Climate Control Pure Cotton Stripe Polo Shirt
£15.00

Product Code: T285563B°



It is attitudes like this that have helped to enable leaders such as George Bush defend America's "gas-guzzling" economic strategy, with the implication that this most important issue of all time can be resolved by wearing a particular kind of T-shirt!

Even the description of the item may confuse those with a less than average IQ -

"The Outlast technology behind this innovative fabric was originally developed for astronauts and is recognised by NASA as Certified Space Technology"

When did you ever see an astronaut wearing a T-shirt in space?

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